Two brands.
One operational charter.
New Feel Luxury handles executive transport. New Feel Events handles production logistics. Together, the New Feel Luxury group covers the full operational chain for institutional and Ultra VIP clients.
Inside the New Feel Luxury
group.
The New Feel Luxury name covers two operational brands, both built around the same operational discipline. Each brand has its own dedicated team, but they share a charter, a supervision room and a network.
New Feel Luxury
Executive transport.
The flagship operation: private chauffeur, FBO transfers, executive day hire, multi-city roadshows and close protection — across 41 cities and six continents.
New Feel Events
Event logistics & production.
The events specialist: production logistics, festival accreditation, brand activations and bespoke event orchestration. New Feel Events is the production arm of the New Feel Luxury group.
One charter.
Four pillars.
One training charter
All New Feel Luxury personnel — chauffeurs, supervisors, event managers — train against the same operational charter, taught at our Lyon centre.
01One supervision room
Whether your mission is a transfer, a press tour or an event, the same New Feel Luxury supervision room watches the chain end-to-end.
02One global footprint
The New Feel Luxury network deploys across the same 41 cities, with shared local relays and shared FBO partnerships.
03One client relationship
Institutional clients, productions and Ultra VIP families work with a single New Feel Luxury point of contact across all group services.
04The wider New Feel Luxury
partner network.
Beyond the group's own operations, New Feel Luxury maintains direct partnerships with 60+ FBO ground handlers, 200+ palaces, 500+ Michelin-starred restaurants, 150+ yacht operators and 40+ private aviation operators worldwide. Every partner has been vetted by our team — we do not aggregate, we curate.
One brief.
Two operational brands.
Whether your mission needs executive transport, event logistics, or both — a single New Feel Luxury supervisor will orchestrate the full chain.